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Individual Giving

[Tutorial]

Building Donor Loyalty

3.75
Average: 3.8 (4 votes)
By Linda Lysakowski, ACFRE
CAPITAL VENTURE CEO/President

Powerpoint presentation.  Read more



[Recommended Book]

Giving USA 2007: The Annual Report on Philanthropy for the Year 2006

4
Average: 4 (4 votes)
By Melissa Brown
You need to purchase this book every year, the comprehensive source of giving trends in the US.

Publisher's Description:

The definitive annual report on who gives what to whom in America, Giving USA 2007 provides you with charts, data and reference material to guide your organization's charitable giving efforts. Published continuously since 1955, Giving USA, produced by Giving USA Foundation, is the one reference tool every non-profit organization should have in their library. Not only can you find out statistics on who gave in 2006 (Individuals, Bequests, Corporations and Foundations), you can find out about the sectors that received donations that year (Religion, Health, Education, International Affairs, Public-Society Benefit, Human Services, Arts/Cultural/Humanities, Environment/Animals and Foundations).  Read more



[Tutorial]

Marketing Collateral Materials: Do We Need Them?

2.833335
Average: 2.8 (6 votes)
By Linda Lysakowski, ACFRE
CAPITAL VENTURE, Founder & CEO

In a world of Twitter, Facebook, web-based fundraising and all the other social media and Internet possibilities, is there still a place for printed marketing materials to support your development program?  Read more



[Recommended Book]

More Give to Live: How Giving Can Change Your Life

2.5
Average: 2.5 (2 votes)
By Douglas Lawson
You must buy this book and give it to your major donors, a great recognition gift that will help them understand and appreciate philanthropy even more.

Publisher's Description:

Many of us give up our lives by the time we reach twenty-one. We don't go to an early grave, thanks to medical science, but far too many of us lose our life force, our direction, our purpose. The challenge is age-old: how are we to live and enjoy our lives fully? The threefold approach set forth in this book is one practical solution to that dilemma.  Read more



[Tutorial]

Time, Talent & Treasure: How You Can Use Yours Wisely to Help Charity

3
Average: 3 (2 votes)
By Linda Lysakowski, ACFRE
CAPITAL VENTURE CEO/President
Originally published in the "Morning Call"

In the aftermath of a year that has shown the world the very best and, at times, the worst face of philanthropy, our country is more aware than ever of financial abuse, misuse and fraud on the part of charities and nonprofit organizations. Many people are more reluctant than ever to donate time, talent and treasure to the many nonprofit organizations that truly need and deserve help. It becomes increasingly difficult for donors and volunteers to decide which organizations deserve their support and which ones will use their gifts wisely.

How does the thoughtful donor select from among the many charities that ask for money? How does one decide which organizations deserve and need their money and their time? By what criteria can a person judge if their money is being used wisely?  Read more



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