Alice Ferris, MBA, CFRE, ACFRE & James Anderson

  

About Alice and James
Alice L. Ferris, MBA, ACFRE and James Anderson are partners in GoalBusters, a consulting firm created to provide fundraising, planning, sales, marketing and leadership training and program implementation for nonprofit organizations. In their careers to date, Alice and Jim have helped raise nearly $9 million for organizations and philanthropic causes.

Jim has more than 25 years of sales and sales training experience through his positions with local media and national research companies such as Nielsen Media, Simmons and Scarborough Research. Consistently recognized as a top revenue producer ($30 million+), Jim earned "Sales Executive" and "Negotiator of the Year" awards. Jim has an extensive background in media production, and has created projects ranging from training videos for television stations nationwide, to promotional videos for client events. Jim specializes in donor motivations, marketing and social media campaigns, organizational case statements and making special events more effective and fun. He is an AFP Master Teacher, speaks Spanish and is an avid photographer.

Alice has over nineteen years of professional fundraising experience, not including her volunteer start at Wisconsin Public Television, blowing bubbles onto the set during pledge breaks for the Lawrence Welk Show. Alice is Vice Chair for Membership Services for AFP International and an AFP Master Teacher. In addition, she is the 90th professional to receive the Advanced Certified Fundraising Executive (ACFRE) credential and a two-time honoree as AFP-Northern Arizona Fundraising Professional of the Year. Alice is recognized for her on-air presence on many public television and radio pledge drives, and recently on the national PBS fundraisers, among them Timeless—A National Parks Odyssey and Andre Rieu Live in Vienna. Alice also teaches Chinese cooking and an occasional class in ballroom dance. An active nonprofit board volunteer as well as a past funder, Alice specializes in planning, fundraising strategy and analysis.

GoalBusters' affiliates provide copywriting, database management, grant proposal creation, website design and interim management.