Return to CVFundraising.com
 
   
 
October 2006
PRESIDENT’S MESSAGE:
Welcome to our Ventures in Philanthropy E-Newsletter
 
  Strategic Planning for Development
Linda Lysakowski, ACFRE
Many nonprofit organizations need to focus or refocus their development efforts in an effort to do more with less, a common theme in today’s nonprofit world. If you do not have a development plan, you should begin the planning process by assessing your current program. There are some helpful self assessment tools on our website, FREE, to help you do this. If your organization has a well established development program, you may want to consider a full blown development audit to look at all aspects of your current program. A development audit will carefully examine your fundraising methods and results, constituency communications, technology, infrastructure, staff, board and volunteer involvement in your development program, as well as research, cultivation and stewardship strategies.

Once you’ve assessed your current program, it is time to start planning for improvement. And, if you are just starting a development program, a solid development plan is essential. The plan will help you make the best of the resources you have, both human and other resources, to improve your fundraising efforts. A development plan should focus on an integrated development program, looking at various funding streams: government, corporate, foundation and individual. It should also utilize different fundraising methods including direct mail, special events, telephone fundraising, grants and individual solicitation. And, it should help you develop your annual, capital and planned giving programs.

It is important to remember that the development plan should include several broad based goals, more specific objectives, strategies to reach the goals and objectives, and action steps that include areas of responsibility, timelines and budgets. Goals will address broad based areas of need, an example being to increase awareness of your organization in the community. Objectives are more detailed and should be S.M.A.R.T.:

  • Specific
  • Measurable
  • Action oriented
  • Reachable (yet visionary)
  • Time defined.

A few final words on the development plan—action steps must be developed to answer the questions 1) who will do this step, 2) how much will it cost, and 3) when will it be completed. For more information on strategic planning or development, watch for my new book, The Development Plan, which will be published by Wiley & Sons early next year.

Success Stories from Our Clients:
Opportunity Village, Las Vegas, NV, announced its capital campaign at their kickoff event September 9, 2006. Over one thousand people attended the event at the ranch of Frank Martin, President of the Opportunity Village Foundation Board of Directors and Chair of the Major Gifts Committee for the Campaign.

Tom Thomas, Chair of the Campaign and Ed Guthrie, Executive Director of Opportunity Village announced that over $22 million has been raised through private and corporate donations towards the $33 million campaign goal. The campaign is to build a new Work/Life Training Center in the southwest part of Las Vegas, near the Las Vegas Beltway. The Center will include a 55,000 square foot employment training center and a nearly 30,000 square foot arts center with programs including dance, theater, choir and band. Construction is anticipated to begin in December and the facility is expected to open by summer of 2008.

Opportunity Village is the largest private nonprofit rehabilitation program in Nevada and serves over 3,000 residents with developmental disabilities. Ed Guthrie cited the reasons for the new campus, “We have more people than we know what to do with, dozens and dozens of people come to Las Vegas each month who need our services.”

Linda Smith, Chief Development Officer and her development team have been working with CAPITAL VENTURE over the past year. We congratulate Opportunity Village, the staff, Boards and Campaign Cabinet for their successful campaign kickoff!

News from the Road:
Our consultants have been busy speaking and consulting throughout the country. Linda Lysakowski, ACFRE presented two workshops for NADO, National Association of Development Organizations in Reno NV in August—one on “Being a Stellar Board Member,” and one on Strategic Planning. Linda also presented “Recruiting Your Dream Team of Fundraising Volunteers” at the Mountain Plains Museum Association in Taos, NM in September.

Rhoda Indictor and Nancy Stoever worked on a presentation, Research and Grant Writing Series, which Rhoda presented for the Upper Perkiomen Valley Chamber of Commerce in September.

Speaking of training, we have developed a Training Catalogue, which is available by email. We offer a wide variety of workshops available for groups such as AFP chapters, statewide associations, national organizations, Dioceses, United Ways and Centers for Nonprofits. If you would like to receive a copy of our training catalogue, please contact cvlinda@cox.net.
****************************************************************************
UPCOMING PRESENTATIONS
October 17 , 2006
North Penn Nonprofit Academy
Shaping a Dream Team of Fundraising Volunteers
Chalfont, PA
Linda Lysakowski, ACFRE
November 14, 2006
AFP-Sierra Chapter
Making the Ask
Reno , NV
Linda Lysakowski, ACFRE
The Case for Support
Rhoda Indictor
****************************************************************************
 
CONTACT U S
CAPITAL VENTURE
Advancing Philanthropy through Consulting and Training for Nonprofits
Offices in Nevada, Pennsylvania & Virginia

Corporate Office:
P O Box 731
Reading, PA 19607
877-540-2896 toll free

Philadelphia Office:
P.O. Box 2001
Jenkintown, PA 19046-2001
215-938-1140 voice
215-938-1150 fax
Lehigh Valley Office:
1870 Franklin Way
Quakertown, PA 18951
215-538-1116 voice/fax
Virginia Office:
P.O. Box 151
New Hope, VA 24469
540-363-0188 voice/fax

Nevada Office:
10245 S. Maryland Pkwy., Ste. 1188
Las Vegas, NV 89123
866-539-9990 toll free
702-892-0955 voice
702-892-0655 fax

 
To unsubscribe from our newsletter list,  please email back with REMOVE in the subject line.  Thank you.